Blogging is NOT Dead – Reasons to Maintain a Blog

Once in a while, you may come across some posts claiming that blogging is dead and no longer a viable source of providing quality content to readers. The probable cause for these outcries is because many haven’t kept up with the evolution of blogging and can’t seem to...

Using Influencer Marketing for Conversions

Influencer fever has officially reached an all-time high in the global digital sphere. With its origins in YouTube culture, we now have influencers dominating many different platforms, although Instagram and YouTube remain the major platforms for influencer content....

Building Local Authority with SEO

When you’re trying to rank locally for concrete conversions, it can be a struggle to get that kind of traction going. We believe that the key to tapping into local markets with SEO is to build authority. What does that mean? Authority building is a way for businesses...

3 Unforgettable Digital Marketing Campaigns That’ll Inspire You

Digital marketing is one of the best ways to get your business off the ground while also keeping it relevant. As more and more people shift to the digital world—all thanks to the pandemic—it’s getting increasingly important that businesses rise above the growing noise...

What’s More Important: Website Content Versus Website Design?

If you’re planning to launch a new website for your business, it’s understandable if you’re worried about the website. We all want our business’s website to be perfect, so it’s okay to get a little caught between all the choices and options, figuring out what’s best...

Digital Marketing Tactics You Should Steer Clear Of

Don’t come up with a generic marketing strategy that could be used for different groups of people. Find out what your audience is really looking for and devise a strategy that addresses their specific needs. You should also research their location and conduct market...